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It’s damaging when bona fide email is incorrectly identified as spam. This paper identifies the major costs involved, emphasizing the quantitative side. Understanding the cost of false positives is helpful when evaluating anti-spam solutions.
Table of Contents
Summary
Background
The Cost Model
Model Overview
User Time Checking Quarantine Email
User Time Retrieving False Positives
User Time Managing Custom Filters
Administrator Time Updating Custom Filters
Administrator Time Searching and Retrieving for Users
Administrator Time Monitoring and Reporting
Observations and Conculsions
Likely Range of Costs
Comparing Cost of False Positives With Cost of Spam
Cost of False Positives Can Be Reduced
Administrative-Only Model Not Viable in Long Term
Impact for Service Providers
Important Questions Answered by This Report:
- What is the cost of spam false positives for a typical user?
- What are the major components of spam false-positive costs?
- What causes spam false-postive costs to increase? What can be done to lower them?
- What is the larger problem? The cost of spam or the cost of false positives?
- What is the overall cost of spam false postives to US business?

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